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About Us

SYMBOL

심볼

Global circle

The new logo of Busan Biennale symbolizes the main ideas that art festival represents : locality, internationality, and communicability.

Global circle
  • Biennale
    Purple

    Pantone 2747 C

    C 94%

    M 93%

    Y 7%

    K 0%

    R 46%

    G 48%

    B 146%

  • Biennale
    Yellow

    Pantone 3945 C

    C 7%

    M 2%

    Y 86%

    K 0%

    R 255%

    G 242%

    B 0%

  • Biennale
    Green

    Pantone 7739 C

    C 72%

    M 12%

    Y 88%

    K 0%

    R 0%

    G 166%

    B 80%

  • Biennale
    Red

    Pantone 485 C

    C 7%

    M 95%

    Y 89%

    K 0%

    R 237%

    G 27%

    B 35%

  • Biennale
    Black

    Pantone Black C

    C 82%

    M 80%

    Y 77%

    K 62%

    R 34%

    G 30%

    B 31%

LOGO

로고타입

The logo also pictures a strong passion for artistic excellence and advancement. The symbolic value of the pictorial logo is enhanced by the simple but creative characters written in Korean and English.